Thanks to all the nonprofits, event directors, and timers, who registered to join us for our Spring Forward Session! You can refer to all the videos and resources below as you start preparing your Hybrid event strategy in 2021. Key Resources These…
We reported back in February that the squabble between Apple and Facebook over user privacy was probably going to result in changes to the Facebook Ads platform. Here is the latest update on how Facebook is changing their ad system and what you…
Event management is complicated, and even the smallest of 5K’s requires a team of people to handle the pre-race logistics, marketing, and race day operations. The requirement for teamwork was a significant motivation for our process as we built out features on…
Q1 2021 marks the turning point for our business. Looking back on the quarter, the year started slowly with many customers and supporters consumed with very high COVID cases, hospitalizations and deaths, concerns about vaccine distribution, and the tumultuous passing of power…
SignMeUp is the latest race registration vendor to close down, joining a growing list we have covered before in our Registration Market Analysis. As is typical, these closings happen quickly, without thoughtful migration strategies put in place. For example, their website is still up…
I was taking a workshop on behavioral design today and the topic of social influence came up. Social influence is one of the most powerful drivers in how users make decisions. Here is an example. If you were walking down the street…
We usually do a Race Registration Market Analysis twice a year – March and September. 2020 was an unusual year, but we did a special one in April, 2020 and September, 2020 to try to capture what was happening in the endurance market. We will share our data…
We posted the other day about the positive signs of recovery we are seeing in transactions as we hit the one-year anniversary of the earliest pandemic shutdowns. Today, we want to take a minute to talk more about the activity we are seeing because…
We don’t expect another year quite like 2020, but there is still a lot to learn from the registration patterns of the year. Our 2020 RaceTrends Report showed shifts in marketing strategies as people moved online, and with those shifts, lessons to carry into…
New Registration & Marketing Timer Certification We are super excited to launch the new RunSignup Timer Certification program! This certification program is designed to provide timers with the ability to offer their events new and expanded registration and marketing related services that…