July 4th: the Next Running Holiday?

The numbers from 4th of July runs are in! At this point, Turkey Trots are as synonymous with Thanksgiving as pumpkin pie, and the increasing popularity of July 4th runs suggests runners are up for more holiday races. While July 4th races…

Read More

2024 Midyear RaceTrends Update

We release an annual RaceTrends Report each winter to provide a thorough assessment of the state of the endurance and fundraising events industry. Today, we have a brief update looking at 2024 midyear race trends to help event organizers better understand the current state…

Read More

Race Participation Grows 7% in April 2024

The good news for endurance events continues in April, with growth of 7% over April 2023. We track events that occurred in April and were on our platform in both April, 2023 and April 2024 and total the number of registrations. The…

Read More

What’s Happening with Virtual Events?

During the COVID years a return to in-person events seemed like something that may never come to pass. Virtual events appeared to trend toward being the new normal. However, as COVID has made its way into the rearview, and virtual races are…

Read More

What the Data Says About Improving Race Participation

Unless you host something like the New York City Marathon, chances are you want more people at your event. And with race participation numbers getting back to pre COVID levels in 2023, there’s a lot of opportunity to attract new people to…

Read More

The State of the Industry: 2023 RaceTrends Report is Here!

Our annual RaceTrends Report is here, breaking down the participation numbers and industry trends from 2023 to help you make better predictions and more successful decisions in 2024. The headline from this year’s report is that race participation in 2023 was down…

Read More

Timer Survey Now Open!

We have launched our 2023 Timer Survey! This annual industry research survey, now in its 5th year, is the only research available that is specifically tailored to timers and offers important insights and trends in race timing. A spectrum of topics are covered, including general business approaches, technology adoption, current trends, challenges, and potential future industry changes.

Read More

Registration Market Analysis September, 2023

We have been doing the US race registration market analysis every 6 months for many years. We include a ton of analytical data, and also include our analysis of happenings and directions in the market (of course that analysis is done from…

Read More

Subscribe to Our Blog

Customize Lists...
Loading