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They generate 6 times more interest (page views) than Results:
Photos: 41 Views per participant
Results: 7 Views per participant
The Scott Coffee Race was the race that RunSignup was originally inspired by. This year we were able to keep track of photo and sponsor views with the new RunSignup Analytics engine. The results are pretty impressive.
828 Finishers.
750 Photos Posted on Saturday.
34,000 Photo views by Wednesday morning.
That is an average of 41 views per participant.
Results had a total of 5,800 views for a total of 7 views per participant.
We were helped by the fact we got those 750 photos up on Saturday about 3 hours after the race and sent an email to all participants about 5 hours after the race. We put up a later set of photos on Tuesday evening and received far fewer pageviews even with an email.