MailChimp Integration

We have released an integration with MailChimp that automatically puts participant information into specific MailChimp lists as they sign up or are bulk imported to your race. This makes it simple for race directors who prefer to use MailChimp in addition to…

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RaceInsights – Donation and Registration $

RaceInsights now allows you to see specifically the amount of money coming from Registrations and Donations. Here is an example. Note how the table at the bottom shows the amount of each coming from website referrals and from email (you can drill…

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RaceInsights Into Bayshore Marathon

Bayshore Marathon opened this morning. This is a very popular Marathon, Half Marathon and 10K in Traverse City, MI. The Half Marathon is already sold out, and when they opened at 9:00 this morning there were a crush of people waiting to register….

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Introducing: Smarter Registration with RaceInsights

In the increasingly competitive market of endurance events, effective marketing is critical to converting runners into registrants, as our 2016  RaceTrends report confirmed. As a race director, you need to make data-driven decisions about your race’s strategy to boost registrations and increase profits. With…

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Registration Web Referral Source

We released a major step forward with our Race Analytics engine today – showing web referral sources for Registrations and Transaction Dollars. This is all built on our big RunSignup Analytics engine that is tracking each click that happens on your race…

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How to Create a Facebook Ad with Custom Audiences

We recently released support for Facebook Custom Audiences, along with a walkthrough of How to Create a Facebook Custom Audience using these new reports. This walkthrough will show how to take the custom and lookalike audiences created in these previous posts and create Facebook ads…

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RunSignup CRM – Your Participant Hub

RunSignup is the hub of information about your participants since your race can use us for your entire race lifecycle – Promotion – Registration – Fundraising – Race Day. We now give you better visibility to your participants across all of their…

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RunSignup & Facebook Custom Audiences: How-To

How to Create a Custom Audience To create a custom audience, download the list from your RunSignup race dashboard under Promotion -> Facebook Custom Audiences, and select the report you wish to download. In this example, we will be using the Current Participants report. Once you…

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RunSignup and Facebook Custom Audiences

RunSignup has just released several reports that make the process of creating a Facebook Custom Audience from your participant lists a snap. We all agree: Facebook Custom Audiences are one of – if not the most – essential tools for successful Facebook advertising campaigns. From: Adespresso In total, three reports have…

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