Event Marketing Best Practices
As race events are getting back into the swing of things, it is important to take a fresh look at the best practices for marketing a race. This recorded webinar gets back to the basics and touches on ways to get the…
As race events are getting back into the swing of things, it is important to take a fresh look at the best practices for marketing a race. This recorded webinar gets back to the basics and touches on ways to get the…
We will be rolling out new pricing to process transactions on our platform on May 1st for all new and renewed races, ticket events, and clubs. The price change increases the cost to process a transaction from $1.00 per transaction + 5.8%…
RunSignup is now enabled to take advantage of Facebook Conversion API for registration events for improved ad tracking. This feature is enabled for Race events only (Ticket Events will also be supported soon) and will record the activities initiate checkout, purchase and donate. The world of effective Ad Tracking is…
As has been the case for the past 2 years, Q1 was impacted by Covid. We saw drops in the number of new and renewed event creation in December and January, with recoveries in February and March as case counts dropped. We…
Lightbox will be migrating all customers to the industry leading RunSignup platform this year Waltham, MA and Moorestown NJ – Lightbox Technologies is partnering with RunSignup to migrate their race registration customers to the RunSignup platform this year. Lightbox customers have been…
We recently announced a migration of Lightbox registration customers to the RunSignup platform. Lightbox – RunSignup FAQ Why is Lightbox partnering with RunSignup? We have always been focused on how we can help our customers. After analysis of all of the features that…
Today’s topic on Founders Corner is about having an Open strategy to technology and business. Like other topics, this is one of the foundational elements of our strategy at RunSignup. In fact, one of the reasons I wanted to create the company was the…
I just wrote a blog for Founder’s Corner that talked about our Open approach. One of the key elements of our approach is having an Open API. This provides a way for other software programs to interact with data on our platform. For example, it…
There have been books, movies, and webinars about a phrase that you may or may not be familiar with — leading from the heart. In the world of business, it’s sometimes used to remind people that there’s little to no room for…
I got spurred to write about this topic on Founder’s Corner about Continuous Improvement by an email from a customer yesterday: Hi Bob, my name is Tom Gifford and I am the Race Series Director for the East Shore YMCA. We are in Harrisburg,…