Many events across the country are still not back to pre-pandemic numbers and our recent trend data supports this continued long tail effect the industry is experiencing. Yet, many events are successfully building back and exceeding previous participation levels. We see those that are achieving this are reassessing their event and overall approach to encouraging race participation. Having the right message, event options, pricing strategies, and marketing mix are areas organizers are focusing on with greater emphasis than what was previously required.
RunSignup offers a wealth of free products and features events can take advantage of to support these efforts and we know many event organizers may not be aware of all that is available to them. So, to help our events we host webinars that focus in on using the tools that specifically support increasing registration numbers. We’ve also shared many best practices and tips for approaches we know that work.
Race organizers can access recent webinars focusing on rebuilding participation levels by accessing the playlist here on RunSignup’s Youtube channel.
Below are some of the most popular webinars on the playlist:
If you aren’t sure how to use a specific product or feature, we have a huge inventory of how-to, support content like the example below that details out the steps to take to build a better website and is a complement to the introductory webinar.
Or you are welcome to contact support at firstname.lastname@example.org or your RunSignup account manager.