Pricing and Discounting Best Practices for Your Race

Pricing your event entails balancing two priorities: ensuring your fees can cover your costs (and provide profits) and motivating potential participants to act fast. But deciding how to price your race, and when to offer discounts, can be complicated.

This webinar covers:

  • Average prices for races
  • Pricing strategies like price increases
  • Discounting options, including coupons, vouchers, multi-person pricing, age-based pricing, and more.
  • Best practices for deciding which pricing strategies and discounts to employ

Webinar Slides

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