Pricing and Discounting Best Practices for Your Race

Event Information

WHEN

SEPTEMBER 25, 2024

WHERE

GoToWebinar

Register Now

2:00pm ET/11:00am PT

Pricing your event entails balancing two priorities: ensuring your fees can cover your costs (and provide profits) and motivating potential participants to act fast. But deciding how to price your race, and when to offer discounts, can be complicated.

This webinar will cover:

  • Average prices (and ranges) for races
  • Pricing strategies like price increases
  • Discounting options, including coupons, vouchers, multi-person pricing, age-based pricing, and more.
  • Best practices for deciding which pricing strategies and discounts to employ

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