Referral Rewards to Increase Registrations

Referral reward programs empower participants to become the ambassadors for your race and allow you to reach a broader audience with minimal investment. RunSignup offers events an easy way to set up and run an referral effective program to help bring in more registrations. Below provides guidance on how to set up a successful program using the free tools within your race dashboard.

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Increase Registrations with Pricing and Referrals

Events across the country are looking for ways to help increase registrations in the midst of an uncertain economy and lingering effects of pandemic challenges. One of the most effective ways to help increase registrations is through pricing strategies and offering rewards…

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Virtual Race Referral Rewards

As you go to open up your virtual race – whether it is a brand new idea, or a virtual version of your traditional race or fundraiser – you will need to learn some new things. We give you a ton of…

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Swag Rewards!

We released a new Swag Rewards capability, allowing race directors to give participants swag for reaching specific milestones. In V 1.0, race directors can choose to issue swag to participants once they refer a specified number of participants to register for their…

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Referral Names in Participant Profiles

We have added a way for referrers to view the names of their referrals through their RunSignup profile. Registrants/Referrers can view this information by going to their PROFILE and selecting the MY REFERRALS tab: From there, the referrer will be able to…

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Passing Referral Codes to MailChimp

RunSignup Referral Rewards Program is one of the best ways to increase viral participation. You can reward participants to promote your race by offering them partial or full refunds when they get X number of their friends to sign up for your…

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The Mighty Mud Dash Encourages Referrals

Referrals can be one of the single most powerful marketing tools for your race, making up 7-13% of total registrations for races with referral rewards activate. To maximize the program, your runners have to: The Mighty Mud Dash in Texas (www.mightymuddash.com) is…

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Manually Add Referral Codes to Registrations

You can now add Referral Codes to Registrations. This happens when you get called up by a participant who says they referred a friend (although the friend did not click on the referral link so the system would automatically catch it) and…

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Negative Split Productions Case Study

We have a series Customer Case Studies, in which we take your stories and share your challenges and successes as a learning tool for other RunSignUp users.  This Case Study focuses on RunSignUp Race Websites, the Referral Program, and the RaceDay CheckIn Mobile App.  Download PDF…

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Manually Add Referred Registrations

With the release of our Automated Referral Rewards program, some race directors have been approached by participants wanting to get credit for a registration. This may come about because they did not share their specific link with the referral tag, or they talked with…

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