The Great Pumpkin Run Case Study

We have a series Customer Case Studies, in which we take your stories and share your challenges and successes as a learning tool for other RunSignUp users.  This Great Pumpkin Run Case Study explores the challenges of a Multi-City Race Series, Team Promoting a Race through…

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Copying Race Coupon Limit of 50,000

We have recently upped the limit to 50,000 coupons that can be copied when creating a new race with the copy feature. We also now automatically remove expired coupons, which will not count against the 50,000 limit. If your race has over 50,000…

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Affiliate Discounts

RunSignup’s Affiliate Program was designed for partners like RunningintheUSA.com who have race calendars. It allows them to easily grab all of the races on RunSignup and list them automatically on their website. We have a tracking code so we know the source of the runner coming…

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Credit Card Discounts

The Fifth Third River Bank Run went live earlier this week with a couple of unique discount offers. Since Fifth Third is one of the top 20 banks in the US with millions of customers, they wanted to offer their customers something special.  Namely…

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Google Search

We have recently added Rich Snippets to our Google feed of races, specifically the Microdata feed. This means when runners search for your race on Google and see the RunSignup entry, they will get a nicely formatted search result that includes information on your…

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E-Commerce Data by Traffic Source

We have extended the initial Google Analytics traffic source reporting introduced a couple of months ago to now include e-Commerce data. This means we show you the total checkout $ amount based on where the runner originated. For example, in the data below, the…

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3W Races Case Study

We have a series Customer Case Studies, in which we take your stories and share your challenges and successes as a learning tool for other RunSignUp users.  This 3W Races Case Study focuses on scaling Participant Management, Marketing, and Runner Communication as a growing business.  Overview: 3W Races…

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NC Troopers Footchase 5K Case Study

We have a series Customer Case Studies, in which we take your stories and share your challenges and successes as a learning tool for other RunSignUp users.  This NC Troopers Footchase 5K Case Study focuses on Growing a Small Race through community involvement, alternate participant options, and…

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RunSignup & Google Analytics

RunSignup has just released our initial integration with Google Analytics! This feature is available under your race dashboard under “Promotion” -> “Google Analytics”. This new release will allow you to see the number of page views, and unique visitors that hit your…

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NC Troopers Race Promotion

Here is a cool article about a 300 person race in North Carolina. There are some great ideas in here for any race director. Kelly Stewart, the race director, will be one of our speakers at our RunSignup Users Conference (don’t forget…

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