As a race director, you have plenty of options when it comes to online registration. While it might seem smart to list your event on multiple sites “to reach more participants,” it actually creates more issues than it solves.
At RunSignup, we’ve seen firsthand how keeping your registration in one place – on a free, full-featured, trusted platform – leads to better data, better marketing, and a better experiences for everyone.
Here’s why your race should live entirely on RunSignup.
Centralized Data
When you have registration flow through one platform, your data stays accurate and consistent. No missing information.
The RunSignup platform automatically syncs your participants across registration, results, check-in, and fundraising tools – all in one dashboard – so you always have a complete picture of your race.
Streamlined Financials
RunSignup’s automated financial system takes care of:
All in one place.
Using multiple registration platforms means juggling multiple merchant accounts, payout schedules, and reconciliation reports – not to mention inconsistent processing fees.
Simplify your accounting (and your sanity) by keeping your financials in one place.
Everything Works Together
RunSignup is more than just a registration platform. It’s an entire race management ecosystem that connects seamlessly with:
When your race is hosted on RunSignup, all these tools work together automatically. That integration disappears when your data is scattered across multiple platforms.
Better Marketing & Analytics
RunSignup’s RaceInsights dashboard gives you real-time data on where your signups come from, which marketing channels convert, and how your campaigns perform.
If you’re sending your participants to multiple registration platforms, your data becomes fragmented – making it nearly impossible to accurately track what’s working (and what isn’t). With all your registrations in one place, you’ll get a complete view of your marketing impact.
A Seamless Experience for Participants
Your participants expect a smooth, consistent easy experience. When they register, check results, or view post-race photos, they shouldn’t have to wonder which site to visit.
RunSignup gives runners one account for:
Splitting across multiple platforms only creates confusion – and more customer support requests for your team.
Stronger Branding
Your race website is often the first impression participants get – and it should reflect the quality and branding of your event. With RunSignup, your website can be customized with your branding, sponsor logos, photos, and all all your event details. You can even use your own domain (like YourRace.com) to create a professional, trustworthy look.
Hosting your event on multiple platforms risks confusing potential participants and splitting your online traffic. Instead of boosting visibility, it actually hurts your SEO and weakens your brand identity.
Keeping everything on one platform gives your race a single, consistent home – making it easier for participants (and search engines) to find you, and sign up confidently.
The Bottom Line
Hosting your race on multiple platforms might sound like a way to increase exposure, but in reality, it leads to fragmented data, confusing participant experiences, and extra work for you.
When you keep everything on RunSignup, you gain:
- Centralized participant data
- Better marketing analytics
- Streamlined financials
- Integrated tools
- U.S. based, 7 days-a-week support
Your participants – and your team – will thank you.