Recent Blogs


Selling Training Plans for your Events through Final Surge

Guest Blog from Tim Surface of Final Surge RunSignup has partnered with the online training platform Final Surge to help race event directors increase their revenue and provide training plans to race participants.  Final Surge has been a preferred training platform for athletes and coaches…

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2022 Winter Symposium: Preliminary Agenda

Our 2022 (In-Person!) Winter Symposium is coming up in January, and we wanted to give you a little taste of what to expect before the price increases on 11/1/2021 (at 11:59pm). Education, Education, Education. Our primary goal is for every attendee to head home…

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Large Race Progress Report: Early Fall

We tend to focus our lens on small to medium sized events because that’s where the bulk of participation in the industry comes from (90-94% in 2019), but there’s no denying that large, premier events often determine how the general public sees…

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Q3 RaceTrends Update

We release an annual RaceTrends Report each winter to provide a thorough assessment of the state of the endurance and fundraising events industry. This year, as event organizers adapt to new conditions, we are pulling a few key metrics each quarter to…

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Q3 2021 GiveSignup | RunSignup Report

While Q2 was about returning to 2019 levels, Q3 saw us return to growth mode with transaction volume increasing 32% over Q3 2019. In 2021 we are comparing our numbers to 2019 – the last year of normalcy. The quick way to…

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Webinar Recap: How to Host an Unforgettable Turkey Trot

Believe it or not, Turkey Trot season is coming up again! Whether you’re re-upping a legacy event or building a new community tradition, there’s no better way to build goodwill than a celebratory, family-oriented run/walk. As you build out your Turkey Trot…

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What’s Happening with Turkey Trots?

Thanksgiving Day is traditionally the largest running day of the year, with more 1.2 million runners registering for events in pre-pandemic years. In 2020, the day took a big hit as large scale events stepped back to virtual-only, family travel was reduced,…

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A Guide to Discounts for Your Event

Money talks. Offering a discount to your event can be a significant motivator to get curious onlookers over the hump and turn them into participants. But it’s important to be strategic about your discounts and ensure you don’t undersell the value you provide. The…

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Registration Market Analysis

We have been doing race registration market analysis every 6 months for many years. We did special ones over the past year and a half due to COVID. Things are more back to normal now, so we will return to the previous…

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