July 4th: the Next Running Holiday?

The numbers from 4th of July runs are in! At this point, Turkey Trots are as synonymous with Thanksgiving as pumpkin pie, and the increasing popularity of July 4th runs suggests runners are up for more holiday races. While July 4th races…


Marketing Analytics: RaceInsights Reporting

Thanks to everyone who joined us for Part 1 of our Marketing Analytics Webinar Series focused on RaceInsights reporting. If you missed the webinar live, it’s not too late to catch up with the on-demand version. You can also find links to…


Reaching New Runners Through Referral Rewards

Referral rewards have been a favorite marketing tool for RunSignup customers since their introduction in 2016. Referrals work like this: How Well do Referral Rewards Work? We know referral rewards work: we’ve seen individual races get as much as 20% of their…


Apple Wallet for Membership and More

We continue to make continuous improvements on our Membership product. The highlight is the Apple Wallet integration: The Apple Wallet got released yesterday. We now have a standard format for this Apple Wallet code for Memberships that we will be propagating across…


RunSignup Q2 2024 Update

The quick summary: Our employee owned company shares our high level numbers and thoughts on the market and technology advances on a quarterly and yearly basis – 2012, 2013, 2014, 2015, 2016, 2017, 2018, 2019, 2020, 2021, 2022, 2023 and Q1 2024. RunSignup Quarterly Numbers It was another solid quarter for our company, with…


2024 Midyear RaceTrends Update

We release an annual RaceTrends Report each winter to provide a thorough assessment of the state of the endurance and fundraising events industry. Today, we have a brief update looking at 2024 midyear race trends to help event organizers better understand the current state…


Custom Contact Forms for Website V2

There are new options to add custom contact forms for Website V2. In addition to custom alignment, text, and call to action buttons, you can also set custom contact emails. This makes the contact form more flexible. For example, create different contact…


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