Case Studies


Bay State Race Services

The Origin of Bay State Race Services It’s been almost 36 years since John and Debbie Burke (aka Bay State Race Services) timed their first race in November of 1988.  Some members of John’s running club wanted to put on a Thanksgiving…

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Velocity Multi-Sport & Cycling

When Julia Jorgensen, her husband, and a close friend, decided to open a triathlon store in their hometown (Velocity Multi-Sport and Cycling), they never imagined they’d become race directors. But sometimes life takes unexpected turns. After a successful launch in 2020, COVID-19…

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Greater Philadelphia YMCA Gobble Wobble

It’s no secret that Thanksgiving day is the biggest running day of the year. And in the Philadelphia area, the Greater Philadelphia YMCA has traditionally hosted a local Gobble Wobble across several locations. In 2024, they’re continuing to refine their events, with…

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Human Potential Running Series

Since 2014 the Human Potential Running Series (HPRS) has created an inclusive place for all interested to participate in trail and ultra races. With a core focus on community instead of competition, it’s no wonder why they’ve become the largest trail and…

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Peddles and Progress at Cactus Cup

Arizona’s Original Mountain Bike Stage Race Originating in 1991, the Cactus Cup stands tall as Arizona’s original mountain bike stage race, and its recent 2024 event proved to be another successful experience that offered something for everyone. Gail Hughes, with Virtual Roster…

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EventPower

About EventPower EventPower is Long Island’s premier multi-sport company with Sprint, Olympic, and Half Iron distance triathlons, duathlons, and running events. EventPower produces 12 events a year, with a unique focus on the athlete experience. They give 100% to providing participants an…

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Scout Mountain Ultras

About the Scout Mountain Ultras Scout Mountain Ultras is an environmental event with a running problem. When race directors Luke & Tanae took over the event in 2011 they were determined to use the event as a way to elevate the environmental…

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Steelman Racing

Growing a Leading Multi-Sport Events Business The Steelman Tri began in Pennsylvania at Lake Nockamixon around 2002 when there were very few triathlons in the area. Two races per year – a triathlon and an open water swim – brought in about…

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Red Shoe Shuffle Run and Walk

The Red Shoe Shuffle Run and Walk, came about in 2011 when the Ronald McDonald House in Maryland started an annual event. It consists of past and current Ronald McDonald House families and volunteers shuffling together in support of the House and the…

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